Zesstea is an online persona focused on video game-related content. The brand consists of a YouTube video channel, Twitch livestreaming channel, and Discord community server.
The brand is meant to evoke feelings of playfulness and curiosity, while still being versatile enough to inject your own identity or personality onto it, not unlike a main character of a video game.
Check out the branding booklet here: https://issuu.com/zesstea/docs/zt_brand_0222
